Untitled was contracted by Walmart's Conversational Commerce team to explore and iterate motion concepts for a potential voice identity.
Motion & Visual Design by Ricquetta Francis
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Using playful and simple geometry inspired by Walmart's existing ecosystem, we created a delightful identity that danced and transformed into its various states.
Exploration 1
There was something really charming and simple about the smile and circle alone, so we explored a variety of motion concepts using those shapes to create a more compact and expressive visual.